1. What Personal Data is Processed?

Your personal data listed below will be processed in line with the purposes stated in this Explicit Consent Text:

• Identity Information: Name, Surname
• Contact Information: Phone Number, Email Address
• Marketing Information: Website visit and usage history, including data collected via cookies, interests, product/service preferences, survey responses, demographic information
• Customer Transaction Information: Your requests, complaints, suggestions, and information arising from your interactions with us
• Digital Marketing Data: Your social media interactions, behaviors on digital platforms, and campaign participation data

2. For What Purposes Do We Process Your Personal Data?

Your personal data collected based on your consent will be processed within the scope of the following marketing purposes and benefits offered by Orange Blue:

• Sending Commercial Electronic Communications: Sending you general or personalized announcements, campaigns, new product and service promotions, discounts, special offers, and industry news via email, SMS, phone calls, and other electronic communication channels
• Conducting Marketing Activities: Determining direct and indirect marketing strategies for Orange Blue’s products and services, conducting marketing analyses, and developing content tailored to your interests
• Personalizing Product/Service Offers: Analyzing your behavior on the website and other digital platforms to offer you more suitable and personalized consultancy services, solutions, and content
• Survey and Feedback Collection: Conducting customer satisfaction surveys, collecting your opinions and suggestions, and carrying out market research to improve our products and services
• Improving Customer Experience: Enhancing the usability of our website and mobile applications, optimizing your interaction, and personalizing your digital experience
• Social Media and Digital Advertising Activities: Delivering targeted advertisements, managing social media campaigns, and reminding you of Orange Blue on digital platforms

3. Parties to Whom Personal Data is Transferred and Purposes

Your personal data collected based on your consent may be transferred to the following parties for the realization of the above-mentioned marketing purposes and management of operational processes:

• Business Partners and Suppliers: Domestic and international business partners and suppliers from whom we receive marketing, email/SMS delivery services, analytics, and technology support. These transfers are carried out within the scope of contractual obligations and data security commitments.
• Authorized Public Institutions and Organizations: Authorized public institutions and organizations in case of legal obligations.

4. Method of Data Collection and Legal Basis

Your personal data is collected through forms on our website, email, phone, social media channels, physical environments such as business cards/forms, and other electronic environments, through automated or non-automated methods.

The processing and transfer of your personal data within the scope of this Explicit Consent Text are based on:

• Explicit consent as stated in Article 5/1 of KVKK
• Consent required for sending commercial electronic communications under the Law on the Regulation of Electronic Commerce

5. Your Rights as a Data Subject (KVKK Article 11)

Pursuant to Article 11 of KVKK, you have the following rights regarding your personal data:

• To learn whether your personal data is processed
• To request information if your personal data has been processed
• To learn the purpose of processing and whether it is used in accordance with that purpose
• To know the third parties to whom your personal data is transferred domestically or abroad
• To request correction of incomplete or inaccurate personal data
• To request deletion or destruction of personal data within the framework of Article 7 of KVKK
• To request notification of the transactions made pursuant to the above rights to third parties to whom personal data has been transferred
• To object to the occurrence of a result against you by analyzing the processed data exclusively through automated systems
• To request compensation for damages in case of unlawful processing of personal data

6. Method of Exercising Your Rights

To exercise your rights stated above, you may submit your request, including the necessary information to identify your identity and specifying which right you wish to exercise under Article 11 of KVKK:

• By hand delivery or via notary to: Nida Kule, Barbaros Mahallesi, Begonya Sk. No:1/2 Batı Ataşehir - Ataşehir / Istanbul
• By using a secure electronic signature or mobile signature via email to: marketing@orangeb.net

Your request will be evaluated within 30 days at the latest and responded to you in writing or electronically.